Marketing in Bloom - Page 2 of 8 - Encore360

• Eric Sandy
• September 27, 2024
• 0 Comments
• Content Marketing

I was recently asked by a horticulture business executive whether their company’s blog should be called something different.

• Eric Sandy
• September 27, 2024September 27, 2024
• 0 Comments
• Content Marketing

Simply put, the hook is those first few lines of your post—the ones that either grab attention or let your message get lost in the noise.

• Jim Gilbride
• September 23, 2024September 23, 2024
• 0 Comments
• Content Marketing

Creating a print magazine with a compelling cover story is an incredibly effective way to stand out from the crowd, whether in mailboxes or at industry trade shows.

• Eric Sandy
• September 23, 2024September 27, 2024
• 0 Comments
• Content Marketing

The prevailing theme at INBOUND was the power of shortform video for B2B businesses.

• Eric Sandy
• September 19, 2024September 20, 2024
• 0 Comments
• Content Marketing

When it comes to content marketing, few things are more essential than the humble Call to Action (CTA).

• Eric Sandy
• September 16, 2024November 6, 2024
• 0 Comments
• Content Marketing

It might seem like the digital marketing landscape changes by the minute, and, if we’re being frank, it does in some ways.

• Roselyn Quell
• September 3, 2024September 27, 2024
• 0 Comments
• Content Marketing

While you can wear both hats in some situations, you’ll likely lean toward one specific market audience.