Content marketing isn’t just about filling up a blog or posting regularly on LinkedIn, despite what you may believe. It’s about delivering real value, building actual trust, and guiding your audience toward action in a way that feels natural. The question is: are your efforts hitting the mark?
Our simple quiz is designed to cut through the noise and show you how effective your content strategy truly is—what’s working and what’s not.
Why This Quiz is Worth Your Time
Let’s be honest: it’s easy to go through the motions of content marketing. Publish a post here, launch a campaign there, and hope the metrics tell a happy story. But hope isn’t a strategy. You need clarity.
This 10-question quiz offers exactly that. It’s a quick gut check on how well your content aligns with best practices and where there’s room to sharpen your game.
What You’ll Uncover
By the end, you won’t just get a number. You’ll gain actionable insights into critical areas like:
Understanding Your Audience
Do you really know their pain points, or are you just guessing? Content that resonates starts with a clear picture of who you’re talking to.
Optimizing for Search and Distribution
It’s not enough to create great content—it has to get found. Are you using SEO and distribution channels effectively?
Experimenting and Innovating
Are you sticking to the same old formats, or are you trying fresh ideas like short-form video, interactive content, or live events? Innovation is key to standing out.
Collaborating Within a Team
Is your marketing strategy siloed? Or are sales, support, and marketing aligned, leveraging insights across the board?
Your Score: What It Reveals
When you finish, you’ll get a score out of 50 that puts your content marketing efforts into perspective:
45-50: You’re a pro. Your content strategy is dialed in, innovative, and results-driven. We’d love to work alongside your team.
30-44: Solid, but there’s room to refine. Focus on turning your good ideas into exceptional ones. We can help with that!
Below 30: Time for a reset. Don’t see this as a failure—see it as an opportunity to build something better. We can come in and hit that reset button for you.
Why You Should Start Today
Content marketing evolves daily, and so should your strategy. This quiz gives you the clarity to stop guessing and start optimizing.
Once you’ve got your score:
- Celebrate What Works: Double down on your strengths.
- Focus on Gaps: Pinpoint areas for improvement, whether it’s audience research, SEO, or team collaboration.
- Take Action: Even small changes—like refining your voice or exploring a new content format—can have a major impact.
Ready to Get Smarter About Content?
Your audience is waiting, and the competition isn’t slowing down. Take the quiz now, see where you stand, and start building a content marketing strategy that not only keeps pace but leads the way.